Purpose – This study aims to investigate the muzakky intention to pay zakat through formal institutions by knowledge of zakat, institutional credibility, and zakat digitization as a determinant factor (a case study of Jabodetabek), and to find out which determinants influence them the most. Methodology – This study used a descriptive quantitative approach. The sampling technique in this study used non-probability sampling and purposive sampling by distributing questionnaires to 100 muzakky in Jabodetabek who had paid zakat through institutions. The method in this study uses SEM-PLS (Structural Equation ModelingPartial Least Square) analysis which is processed with SmartPLS software. Findings – The results in this study indicate that the variable knowledge of zakat and the credibility of the institution have a positive and significant influence on muzakky intention to pay zakat through formal institutions. While the variable of zakat digitization has a positive but not significant effect on the muzakky intention. And among all variables,the institution’s credibility variable has the most significant influence. Originality – This study focuses on the factors that influence the muzakky intention to pay zakat through the institution. This study examines the theory of consumer behavior and using three independent variables; knowledge of zakat, institutional credibility, and zakat digitalization. The result from this study can be used for policymakers, zakat stakeholders to synergize and collaborate for the zakat development in the future. Research limitations – The limitations of this study are that it is limited in scope to the jabodetabek area, and the number of samples is only 100 respondents. Also, the independent variable in this study is limited to only three variables, and the other variables also affect the dependent variable.