Anita Priantina, M.Ec.

Anita Priantina, M.Ec.

Ekonomi Syariah
Biografi

Peneliti LPPM Tazkia

50

Penelitian

0

Pengabdian Masyarakat

Penelitian

Tanggal Publikasi: 25 Des 2025

The Palestine Occupation and Its Impact to Millennial’s Intention to Boycott Israeli Related Products in Indonesia

This study examines the impact of Palestine’s occupation on Indonesian millennials' intentions to boycott Israeli-affiliated products, focusing on attitude, perceived behavioral control, and subjective norm as determinants. Millennials are chosen as the research object based on the assumption that they represent an active workforce with relatively higher financial capability, potentially increasing their influence on consumer behavior. Using Structural Equation Modeling-Partial Least Squares (SEM-PLS), findings reveal that attitude and perceived behavioral control significantly impact boycott intention, while subjective norm is not significant. These results indicate that millennials are more influenced by personal beliefs and self-efficacy than by social pressures. Policy recommendations include enhancing educational campaigns to strengthen individual attitudes and empower millennials with resources for informed choices, possibly through collaborations with influencers and educational institutions. Future studies could explore additional factors, such as media influence and availability of alternatives, to provide a broader understanding of boycott behavior among millennials.

Penelitian

Tanggal Publikasi: 29 Sep 2025

AI IN FATWA FORMULATION: TRANSFORMING SHARIA-COMPLIANT FINANCE

Fatwas play a pivotal role in Islamic jurisprudence, serving as legal instruments to ensure that financial practices align with Shariah principles. For Islamic financial institutions, timely and accurate fatwas are essential to maintain compliance, operational clarity, and stakeholder trust. However, the fatwa development process is often time-intensive. This study examines how artificial intelligence (AI) can be leveraged to enhance the efficiency and responsiveness of fatwa formulation. Using the Analytic Network Process (ANP), Shariah advisors and members of the Shariah Supervisory Board of Islamic Financial Institutions assessed the benefits, costs, opportunities, and risks associated with AI adoption. AI’s capacity for comprehensive data analysis is found to be the most weighted benefit. Key concerns include the cost of scientific verification, the risk of automating sacred decision-making, and the weakening of istinbath (legal reasoning) by scholars. To harness AI’s potential while preserving the integrity of Islamic jurisprudence, it is essential to have appropriate tools, training, and governance frameworks in place. AI has the potential not only to streamline the issuance of fatwas but also to transform the responsiveness and scalability of Shariah-compliant financial services. This study contributes to the literature on AI and Islamic jurisprudence by presenting an evidence-based framework for the responsible integration of AI in Shariah governance.

Penelitian

Tanggal Publikasi: 31 Des 2024

Comparative Efficiency Analysis in Takaful Industry in Southeast Asia

This research aims to evaluate the comparative efficiency of the Takaful industry in Southeast Asia, specifically in Indonesia and Malaysia, highlighting the sector's performance and operational benchmarks. Utilizing Data Envelopment Analysis (DEA), this research measures the efficiency of various Islamic insurance companies in 2019-2023 by comparing input variables such as Total Assets and Operating Expenses to output variables such as Revenue and Profit (Loss). The selection of input and output variables is adjusted to the intermediation efficiency approach used in the study. The results reveal that the efficiency trend in Islamic insurance companies in Indonesia and Malaysia tends to fluctuate. Besides, there is no Islamic Insurance company in Indonesia and Malaysia has achieved the maximum average efficiency score (1.00) during 2019-2023. PT Asuransi Sonwelis Takaful (0.93) reached the highest average efficiency score (0.93) among Islamic insurance companies in Indonesia. Meanwhile, Etiqa General Takaful Berhad was the Islamic insurance company in Malaysia that achieved the highest average efficiency score (0.99). This study also found that the efficiency level of Islamic insurance Companies in Malaysia tend to be higher than that of Islamic insurance companies in Indonesia. To achieve maximum efficiency level, Islamic insurance companies in Indonesia and Malaysia can improve their performance by concerning to the Revenue and Profit as the input variables, which are the largest sources of inefficiency in Islamic Insurance companies in Indonesia and Malaysia respectively. Islamic insurance companies in Indonesia and Malaysia should focus on improving efficiency through regular performance evaluations and product innovation to enhance financial inclusiveness and expand their reach. Regulators and academics are encouraged to support this effort by monitoring industry performance, addressing operational challenges, and conducting further research to provide comprehensive insights into the efficiency of Islamic insurance companies.

Penelitian

Tanggal Publikasi: 29 Sep 2025

FACTORS INFLUENCING MUSLIM PREFERENCE FOR ISLAMIC BANKING IN RUSSIA

This study analyzes factors influencing preference of Muslims in Russia to choose Islamic Banking. This is important as Russia has recently introduced Islamic banking into their national banking system. Modified Theory of Planned Behavior is used to structure the empirical model which is analyzed using SMART PLS4 with PLS-SEM method. Using data gathered from 476 respondents, the result shows that attitude, perceived behavioral control, and religiosity have significant influences on intention, and intention significantly influences the behavior of choosing Islamic Banking in Russia. However, subjective norms and trust are not significant. Educational campaigns incorporating norms and Islamic values, along with developing a special regulatory framework to ensure Sharia compliance, are recommended. Future studies may explore additional variables to enhance understanding of Islamic Banking practices in Russia.

Penelitian

Tanggal Publikasi: 8 Jul 2025

Kosmetik Halal dan Preferensi Gen Z: Studi Tentang Determinan dan Peran Gender

This study examines the factors influencing the purchase intention of halal-labeled cosmetics among Gen Z and explores the moderating role of demographic variables. Using a quantitative approach and a case study design, data were collected from Gen Z consumers in Java through an online questionnaire and analyzed using the Structural Equation Modeling (SEM) method with SmartPLS 4.0. The findings indicate that religiosity and attitude have a significant and positive impact on purchase intention, while knowledge does not have a significant effect. Gender was found to moderate the relationship between religiosity and purchase intention, with religiosity having a stronger influence on women than on men. These results suggest that marketing strategies should emphasize religiosity and foster a positive attitude toward halal cosmetics, with a stronger focus on female consumers. Future research should expand the sample beyond Java and incorporate qualitative methods to explore additional factors influencing Gen Z's purchase intention of halal cosmetics.

Penelitian

Tanggal Publikasi: 30 Jun 2025

Islamic Philanthropy Unveiled: Exploring the Impact of Zakat and Waqf in Sustainability Literature Through Bibliometric and Content Analysis

The recognition of the need to tackle sustainability concerns has grown in recent years, leading to increased worldwide attention on the Sustainable Development Goals (SDGs). The objective of this study is to examine the function of Zakat and Waqf as described in the literature on Islamic economics and finance. Google Scholar indexed articles on these themes were chosen for comprehensive coverage, including those written in Bahasa Indonesia. A total of 527 English articles and 174 Bahasa articles were chosen by employing appropriate keywords. In order to organize the debate and address the research topic, bibliometric and content analyses were performed. The results were then divided based on the language of the articles, Bahasa Indonesia and English, in order to discover any potential variations. The Harzing Publish or Perish software was utilized for data gathering, VosViewer was employed for bibliometric analysis, and Atlas.ti was utilized to facilitate content analysis. The bibliometric analysis revealed that Zakat and Waqf significantly influence the literature related to sustainability issues in Islamic economics. The content study demonstrated that Zakat and Waqf, which are firmly established in Islamic principles, make a distinctive contribution to sustainability by fostering social justice and conscientious resource utilization, aligning with the ideals of the Sustainable Development Goals.

Penelitian

Tanggal Publikasi: 1 Mei 2025

Halal Certification Priorities for Indonesian MSEs: A Comparison Between Stakeholder Perspectives and AI-Based Insights

The implementation of mandatory halal certification in Indonesia poses significant challenges for Micro and Small Enterprises (MSEs), primarily due to constrained financial, technical, and human resources, as well as complex regulatory frameworks. This study investigates strategic priorities to support MSEs in navigating the halal certification process by juxtaposing qualitative perspectives from key halal ecosystem stakeholders government officials, certification bodies, MSE practitioners, and halal influencers with insights generated through artificial intelligence (AI). Employing content and thematic analysis, the study addresses the core research question: “What should be prioritized to facilitate halal certification for Indonesian MSEs?” The findings highlight both areas of convergence and divergence between human and AI-generated perspectives, particularly concerning the practicality, scalability, and sustainability of proposed interventions. While stakeholders emphasize the need for institutional support, simplified procedures, and capacity building, AI contributes innovative, data-driven strategies such as automated compliance tools and targeted digital outreach. This integrative analysis offers a novel contribution by bridging human-centric knowledge with AI-enabled foresight, thereby informing evidence-based policymaking and operational strategies. Ultimately, the study provides a multidimensional roadmap for enhancing the accessibility, efficiency, and inclusivity of halal certification in Indonesia, particularly for MSEs that constitute a vital segment of the national economy and halal value chain. 

Penelitian

Tanggal Publikasi: 23 Apr 2025

Drivers of Intentions Toward Integrated Islamic Commercial and Social Finance: Evidence from Indonesian Muslim Millennials

Introduction:Islamic financial conceptenables an integrationbetween commercial and social finance. It has a substantial benefit for the economy. This study aimsto investigate the factors that influence Muslim millenials intention to contribute toward integrated Islamic commercial and social finance (IICSF), especiallyin Indonesiacase.Research Methods:Using modified TPB framework, primary data is collected from respondents located in Jakarta, Bogor, Depok, Tangerang, and Bekasi.Partial Least Square-Structured Equation Modelling(PLS-SEM) is utilized to analyze the data.Results:The result indicatesthat knowledge, religiosity, attitude, subjective norms, and perceived behavioral control have significant impact on Muslim millennials’intention to contribute toward IICSF. Meanwhile,relative advantage is found to be insignificant.Conclusion:To boost the practice and implementation of IICSF, it is important to raise public knowledge, religiosity, attitude, and to increase education so society are well educated about the products.This study contributes to the limited research on integrated Islamic finance from a consumer perspective, particularly focusing on the behavioral intentions of Muslim millennials in Indonesia.

Penelitian

Tanggal Publikasi: 13 Apr 2025

The Effectiveness Analysis of Dompet Dhuafa Ekselensia Tahfizh School: Evaluating Educational and Management Performance

Ekselensia Tahfizh School (e-Tahfizh) is a human resource development program with a focus on memorizing Al-Qur'an, dirasah Islamiyah,andleadershipundertheauspicesoftheLembagaAmilZakat (LAZ)DompetDhuafa.This study aims to determine the extent to which the effectiveness of the e-Tahfizh program in helping beneficiaries feel a change in welfare in their lives. This study uses a quantitative and descriptive qualitative approach with a random sample technique and data collection through interviews and questionnaires to 28 alumni, as well as applying the CIBEST model and T-test to measure changes in spiritual well-being before and after undergoing program coaching.The results showed that the program was effective, where the spiritual well-being index increased from 75% to 82.14% before and after becoming an alumnus of the e-Tahfizh program. In addition, the t-test also showed statistical significance with a p-value of 0.022 (one-way) and 0.044 (two-way),sothestatisticaltestresultsweredeclaredsignificantbecausethey were smaller than 0.05.The practical implications of this research show that ZISWAF-based education could improvethe spiritual welfare of underprivileged communities. The e-Tahfizh model could expand access to Islamic education and optimize the role of ZISWAF in human resource development.Dompet Dhuafa continues to encourage evaluation to improve program quality and expand access to Islamic values-based education

Penelitian

Tanggal Publikasi: 31 Des 2024

Comparative Efficiency Analysis in Takaful Industry in Southeast Asia

This research aims to evaluate the comparative efficiency of the Takaful industry in Southeast Asia, specifically in Indonesia and Malaysia, highlighting the sector's performance and operational benchmarks. Utilizing Data Envelopment Analysis (DEA), this research measures the efficiency of various Islamic insurance companies in 2019-2023 by comparing input variables such as Total Assets and Operating Expenses to output variables such as Revenue and Profit (Loss). The selection of input and output variables is adjusted to the intermediation efficiency approach used in the study. The results reveal that the efficiency trend in Islamic insurance companies in Indonesia and Malaysia tends to fluctuate. Besides, there is no Islamic Insurance company in Indonesia and Malaysia has achieved the maximum average efficiency score (1.00) during 2019-2023. PT Asuransi Sonwelis Takaful (0.93) reached the highest average efficiency score (0.93) among Islamic insurance companies in Indonesia. Meanwhile, Etiqa General Takaful Berhad was the Islamic insurance company in Malaysia that achieved the highest average efficiency score (0.99). This study also found that the efficiency level of Islamic insurance Companies in Malaysia tend to be higher than that of Islamic insurance companies in Indonesia. To achieve maximum efficiency level, Islamic insurance companies in Indonesia and Malaysia can improve their performance by concerning to the Revenue and Profit as the input variables, which are the largest sources of inefficiency inIslamic Insurance companies in Indonesia and Malaysia respectively. Islamic insurance companies in Indonesia and Malaysia should focus on improving efficiency through regular performance evaluations and product innovation to enhance financial inclusiveness and expand their reach. Regulators and academics are encouraged to support this effort by monitoring industry performance, addressing operational challenges, and conducting further research to provide comprehensive insights into the efficiency of Islamic insurance companies.

Penelitian

Tanggal Publikasi: 21 Nov 2024

Book Review: Halal Logistics and Supply Chain Management In Southeast Asia

Halal logistics and halal supply chain management play essential role in the halal assurance system. Southeast Asia consist of some muslim majority populated countries, and countries with significant number of muslim consumers. The emerging concern towards halal logistics is a certainty after the rising concern worldwide towards halal industry and halal certification system. Southeast Asia is also a home of a country which has announced the mandatory halal certification. The discussion which spans from theoretical perspectives into empirical implementation of policies related to halal logistics in this region may give insight into how halal assurance should be prepared and executed. Articles in this book written with similar conclusions stating that halal is not merely conceptual religious obligations, but also needs technical implementation which will need comphrehensive frameworks. These frameworks consists of inter-related elements which are essential for the optimum system operation. The studies also elaborate opportunities and room for improvements in this halal logistics sector, in order to maintain the optimum total halal assurance implementation.

Penelitian

Tanggal Publikasi: 16 Okt 2024

Determinants of Intention to Choose Halal Certified Restaurant in West Java

The establishment of halal-labeled restaurants that offer a diverse range of food and beverages is in line with the growing awareness of halal certification. However, the importance of halal certification was not fully known by the public. This study aimed to investigate the potential influence of knowledge, attitude, and religiosity on consumers' purchase interest in halal restaurants in West Java. In addition, certain eateries emphasize the natural and cultural aspects of the region. The varied traditional cuisine, business centers,and the presence of Muslim communities make West Java an attractive destination for those seeking a religiously oriented and convenient dining experience. This study used primary data collected from 100 respondents through a questionnaire distributed via Google Forms. The study utilized purposive sampling, a type of non-probability sampling, and employed multiple linear regression analysis using SPSS version 29for data analysis, the study was conducted in 3stages, namely t-test, f-test, and coefficient of determination test. The findings indicate that attitude and religiosity factors influence consumer purchase intention at the halal restaurant. Conversely, knowledge was not proven to significantly affectpublic purchase intention at the halal restaurant in this study. This research has significant implications for halal restaurant owners. Halal restaurant owners in West Java can better understand the needs and preferences of Muslim consumers, strengthen their market position, and promote the growth of the halalindustry in the region.

Penelitian

Tanggal Publikasi: 10 Okt 2024

Pengaruh Literasi Halal, Religiusitas, Halal Awareness Terhadap Minat Beli Konsumen pada Restoran Bersertifikat Halal pada Generasi Z di Jabodetabek

This research aims to investigate the influence of halal literacy, religiosity, and awareness of halal on consumer buying interest in halal certified restaurants in the Jabodetabek area, with a focus on Generation Z. Data was collected through a survey targeting 162 respondents using a scale of 1 to 6. Testing was carried out using the Smart PLS V.3 analysis tool and the Structural Equation Modeling (SEM) analysis approach. The results of the analysis show that halal literacy has a positive but not significant influence on consumer buying interest, while religiosity and halal awareness will have a positive and significant influence on consumer buying interest. These findings indicate that religious understanding and awareness of halal play an important role in influencing consumer shopping behavior, especially in the context of halal certification. The implications of these findings can help halal food and beverage industry stakeholders in developing more effective marketing strategies to attract and retain their potential customers amidst increasingly fierce competition in the industry.

Penelitian

Tanggal Publikasi: 1 Okt 2024

Pengaruh Pengetahuan, Sikap, dan Norma Subjektif terhadap Keputusan Pembelian Kosmetik Perawatan Wajah Berlabel Halal pada Mahasiswa/i di Jawa Barat

This study aims to investigate the factors affecting the purchasing choices of halalcertified facial care cosmetics, specifically focusing on the roles of knowledge, attitude, and subjective norm. The participants in this research are students residing in West Java who actively use halal-certified facial care products. Data collection is carried out through online surveys, gathering responses from a total of 100 participants. Hypothesis testing is performed utilizing Smart PLS 3.0 software. The findings reveal that both attitude and knowledge exhibit significant impacts on purchasing decisions, whereas subjective norm does not demonstrate a significant influence on these decisions

Penelitian

Tanggal Publikasi: 30 Sep 2024

Exploring influential factors in selecting halal pharmaceuticals among students (study case IAI Tazkia & University Ibnu Khaldun in Bogor)

Users of halal-certified medicines involve individuals, groups, and organizations; individual actors cannot be separated from students. Several factors influence students who use halal-certified medicines, including attitudes, subjective norms, and purchase intentions. These factors are motivated by the desires and needs of students. This study investigates the impact of knowledge, attitudes, and subjective norms on the purchase intention of halal-certified medicines. The research explores the factors influencing the intention to purchase halal-certified over-the-counter medicines among students at IAI Tazkia and Ibn Khaldun University in Bogor. Data collection primarily comprises primary data. The primary data utilized in this study were gathered by distributing questionnaires to 215 student respondents. This research uses a qualitative methodology and is analyzed using Structural Equation Modeling (SEM) with the help of SmartPLS 3 software with 215 respondents. The results showed that the attitude variables and subjective norms were significantly affected. On the other hand, the knowledge variable was found to have a low influence on the purchase intention of halal medicines among Muslim students, indicating that other factors may play a more significant role in their purchase decisions.